Name: Sensations ENGLISH
Type: Video, visual identity
Date: september-december 2019
For: Sensations English + Footstep Productions
audiovisual support for the release of a new web/app for learning english
Creative process of different quick ideas for name and logo
I’m so grateful I was able to be part of the birth of Sensations English as a platform to learn English as a foreign language.
I was working as an assistant producer (you can check my full CV here) for Footstep Productions in London, and due to my graphic and video skills I took part in the creation of a new project to teach English digitally by using real world news as content for levels from A1 to C1.
My tasks here were diverse, and I had to bring up ideas and proposals about the name of the platform, the logo, the visual identity, the landing page…
Once the platform was a barebones affair and avid for new content, I was in charge of adapting and uploading the video subtitules every week, as they were uploaded on the go with new real events.
Although I sketched some ideas, none of my designs were selected to become the logo, but I made the intro animation for each and every video in the platform.
I also worked on a promotional motion graphics video to attract stakeholders and investors to the project.
You can check one of the videos they have available on YouTube as a sample of the outcome below.